Commercial Vehicle Safety Alliance (CVSA) Save Driver week takes place annually across North America July 10-16. It’s a safe driving awareness and outreach initiative aimed at improving the driving behaviours of passenger vehicle drivers and commercial motor vehicle drivers through educational and traffic enforcement. During the week, law enforcement officers will be looking for drivers who show signs of risky driving such as speeding, improper lane change, distraction and tailgating. According to Global Fleet Champions, driver error accounts for 90–95 percent of collisions.

By implementing a driver safety program in their fleets, businesses can find opportunities to save significantly on fuel, collision costs, and even lives. Programs for driver safety can support an organization’s overall fleet safety program and improve driver productivity and personal safety. A good way to concentrate on a particular aspect of the driver safety program is to incorporate a speed reduction campaign, which is the focus of this year’s Safe Driver Week.

THE SIGNIFICANCE OF SPEEDING

Contrary to popular belief, speeding is not a faster or more effective way to get from one place to another. Additionally, speeding is prohibited, and the fines associated with it are very costly for both drivers and their employers. There is no need to speed for the sake of everyone’s safety. The best objective is to arrive at your destination without breaking any laws or getting into an accident.

EXPENSES ASSOCIATED WITH SPEEDING

You should be aware of the costs of speeding and aggressive driving before you or your drivers get behind the wheel, including:

HOW FLEETS CAN STOP SPEEDING

Companies can lessen fleet speeding and aggressive driving by launching a workplace safety campaign. Telematics is a great addition to any fleet safety program because it gives coaches unbiased information about driver performance. It is possible to establish rules, take a baseline of speeding activity, and then monitor goal progress using a telematics platform.

USING DRIVER SCORECARDS FOR DRIVER SAFETY PROGRAMS

By implementing a driver safety program in their business, employers can find opportunities to save significantly on fuel, collision costs, and even lives. Programs for driver safety can support an organization’s overall fleet safety program and improve driver productivity and safety.

Driver scorecards are a good tool to help with productivity, safety, optimization and compliance. It uses GPS tracking/telematics to report on key fleet metrics such as:

In many businesses, fleet expenses account for a sizable portion of the overall operating budget. A driver safety program offers a new way to cut costs and benefits everyone.

USING TELEMATICS

Fleet managers can see who has been speeding and how frequently with a telematics-based speeding report. For instance, Top 5 Speeding Violations report lists the top five drivers by the number of speeding incidents per day, week, or month. This report can assist in determining which drivers in the fleet have the riskiest driving practices and whether the fleet manager wants to improve overall fleet safety because of complaints about speeding drivers.

Vehicle tracking devices assist in gathering information that is later used to identify risky driving. In addition to vehicle road speed, fleet managers should pay attention to vehicle acceleration, and vehicle engine speed. These data points can help improve driving behaviors by generating safety dashboard reports, custom safety alerts, advanced collision systems, trip history and rules setting.

You can keep track of speeding, harsh braking, and sharp turns while monitoring fleet safety in real-time. You can effectively coach the drivers in real-time and discourage distracted driving with the aid of all this information. Give prompt feedback to boost performance.

A telematics system can constantly scan the road and alerts the driver to potential collisions, unintentional lane changes, tailgating, and risks for pedestrians and cyclists.

The Connected Vehicles Fleet management solution is built on a strong foundation of fleet safety. With in-vehicle driver coaching, instant collision notification, and risk and safety reporting, telematics can support a company’s safety program and distracted driving policy.

HOW TO SET A SUCCESSFUL SPEED REDUCTION CAMPAIGN

  1. Set a target. In this case, reducing or eliminating driver speeding violations (as defined in your Driver Safety Policy) would be the main objective
  2. Choose a campaign coordinator and an internal sponsor
  3. Create it. Include a compliance and communication strategy
  4. Promote your initiative
  5. Evaluate

Create a group of supporters for the initiative. Include staff members on the campaign committee. Plan activities and communications to promote the campaign while distributing safety best practices. Fact-filled and visually appealing posters can be very powerful. To maintain interest and enthusiasm throughout the campaign, you’ll want to communicate frequently.

CONCLUSION

One of the most common causes of accidents and fatal traffic-related incidents is speeding. Additionally, speeding raises the cost of fuel. It’s important for employers to focus on driver speeding since safe roads are a shared responsibility.  Together we can help make the roads safer for everyone.

Explore Connected Vehicles’ fleet safety solutions for more information.

The National Motor Vehicle Crash Causation Survey (NMVCCS) collected on-scene information about the events and factors leading up to vehicle crashes involving light vehicles, between July 3, 2005, to December 31, 2007. Crashes were investigated at the crash scene and driver, vehicle, and environment-related information pertaining to crash occurrence was collected. Here is a short summary report on the data collected during this time.

The report found that the driver error was reported as a critical factor in over 94% of the crashes.

The recognition error, which includes driver’s inattention, internal and external distractions, and inadequate surveillance, was the most (41%) frequently assigned critical reason within the driver-related critical errors. Decision error such as driving too fast for conditions, too fast for the curve, false assumption of other’s actions, illegal maneuver and misjudgment of gap or others’ speed accounted for about 33% of the driver-related critical errors.


Connected Vehicle technology can help reduce the number of accidents and even save you money. It is much more proactive than the “How’s My Driving” sticker on the back of your vehicles. You don’t have to wait for others to tell you how your drivers are doing out there on the road.

Get advance insights into your fleet and driver performance with Connected Vehicles Driver and Fleet Safety solutions. Assign risk and safety scores to individual drivers based on various factors such as speeding, seatbelt usage, braking habits, harsh cornering and acceleration, and after-hours vehicle usage. you can easily add fleet safety rules such as reversing when leaving, speeding over the limit, driving aggressively and many more.

We offer daily, weekly, or monthly driving trend reports, so you can develop performance benchmarks.

Go Talk takes it a step further by allowing you to provide real-time verbal coaching to your drivers. You can set custom verbal alerts for pre-determined safety events such as speeding, seat belt usage, harsh driving, idling, vehicle health, and more.

Reduce personal injury and the insurance claims costs by leveraging Connected Vehicles solutions to identify risky driving habits and to coach drivers in real-time, before the accident.


Read the report and then call us @ 888.963.1364 to book your free demo.

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